Bass Pro wanted a cost-effective marketing kit to entice cross-merchandising partners to do business with them. Our creative strategy was to create several options of kit concepts primarily using as many in-store materials from Bass Pro Shops as possible.
Designer/CD: Tim Murphy
Designer/CD: Tim Murphy
Designer: Juan Hurtado; CD: Tim Murphy
Designer: Juan Hurtado; CD: Tim Murphy
Designer: Steve Hicks; CD: Tim Murphy
Designer: Steve Hicks; CD: Tim Murphy